Getting Google AdSense approval for a new website can be a bit challenging, but if you follow the necessary steps and make sure your site meets all of Google’s requirements, you’ll be in good shape. Here’s a complete guide to help you get your site ready for AdSense approval:
1.Create High-Quality, Original Content:
Unique Content:
Google prefers websites that offer high-quality, original, and valuable content. Avoid plagiarism. All content should be your own or properly licensed.
Sufficient Content:
Your site should have enough content to demonstrate that it’s a real, functioning website. A blog or article page with at least 15-20 well-written posts is a good starting point.
No Placeholder or Under Construction Pages:
Google will not approve sites that are still in development or contain empty pages.
2.Ensure Your Website Has a Clear Structure
Easy Navigation:
Your site should be easy to navigate, with clearly defined sections and categories. Use a clean, user-friendly layout.
About, Contact, and Privacy Policy Pages:
Google looks for trustworthiness, so include an “About” page that tells visitors who you are, what your site is about, and its purpose.
Contact Page:
This should include a way for visitors to get in touch with you (e.g., an email address or contact form).
Privacy Policy:
Google requires a privacy policy that explains how you handle user data. You can find privacy policy generators online or create your own if you’re familiar with the legalities.
Disclaimer and Terms of Service:
For some types of sites (e.g., health, financial), Google might also expect a disclaimer or terms of service page.
3.Design for User Experience (UX)
Mobile-Friendly:
With the majority of web traffic coming from mobile devices, your site must be responsive (i.e., it should look good and function well on both desktop and mobile).
Fast Loading Time:
Page speed is a ranking factor for Google and also impacts user experience. Use tools like Google Page Speed Insights to analyze your website’s speed and optimize it for better performance.
4.Meet Google’s Content Policies:
No Prohibited Content: Google AdSense will not approve websites with content related to:
Adult material or explicit content
Violence or hate speech
Drugs or illegal content
Copyright infringement
Content promoting scams or misleading information
Follow the Guidelines:
Review Google’s AdSense Content Policies and make sure your site adheres to them. Avoid anything that could be seen as violating their policies.
5.Traffic and Audience
Consistent Traffic:
While Google doesn’t require a specific traffic threshold, having some consistent traffic (from organic search or other sources) is important. It shows that people are actually visiting and engaging with your site.
Don’t Use Traffic-Boosting Tricks:
Avoid using any methods that artificially inflate traffic, such as buying traffic. Google’s algorithm can detect this and may deny your application.
6.Ensure Proper Site Design & Branding:
Professional Design:
The website should have a professional appearance. Avoid using low-quality templates or overly aggressive advertising (such as too many pop-ups).
Clean Layout:
Avoid clutter. Your content should be easy to read, and there shouldn’t be any annoying distractions.
Branding:
Create a recognizable brand with a unique logo, colors, and style. A well-branded website appears more trustworthy to visitors and to Google.
7.Build a Strong Website Domain
Domain Age:
Google may look for websites that have been around for at least 6 months (though this isn’t a strict rule). If your website is new, it might be a good idea to wait a little longer before applying.
Use a Custom Domain:
Avoid free hosting platforms (e.g., .wordpress.com or .blogspot.com). Instead, purchase your own custom domain name (e.g., www.yoursite.com) for more credibility.
8.Check for Legal and Technical Requirements:
Secure Website (HTTPS):
Your website must use HTTPS (i.e., be secure). Google prioritizes secure websites and this can also affect your ranking in search engines.
Working Sitemap:
Have a working sitemap in place so search engines can crawl your site. You can submit your sitemap through Google Search Console to help Google index your site faster.
No Broken Links:
Ensure there are no broken links on your site, which could affect user experience and hinder approval.
9.Optimize for SEO (Search Engine Optimization):
On-Page SEO:
Optimize each page for relevant keywords to improve search engine visibility. Use descriptive titles, meta descriptions, and relevant headings.
Keyword-Rich Content:
Naturally include keywords that align with your content without over-stuffing or using deceptive practices.
Internal Linking:
Use internal links to help visitors navigate your content and also make it easier for Google to crawl your site.
10.Apply for Google AdSense
Once your site meets all the above requirements, you can apply for Google AdSense:
Go to the AdSense website and sign up with your Google account. Submit your website for review.
Google will review your site and notify you of the decision. This process can take anywhere from a few days to a few weeks.
If approved, you’ll be able to add AdSense ads to your site, but if denied, they’ll typically provide feedback on what needs improvement.
Tips for Reapplying:
If you’re rejected, don’t worry! Fix any issues (e.g., more content, better design, or more pages) and reapply after 1-2 weeks.
Keep improving your site and make sure it aligns with AdSense’s guidelines.
Final Thoughts:
The key to AdSense approval is providing a well-designed, content-rich, and user-friendly website that meets all of Google’s policies. As long as you follow best practices for content, design, and SEO, you should be able to get approved in due time.
If you need help with any specific part of the process, feel free to ask!
